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AutoFlow

Automate your send-outs by setting up one or more AutoFlows, so you can focus on crafting great content while everything else runs automatically.

This feature unlocks:

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Automatically handles everything from content selection to employee distribution — no manual work needed.

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Matches content with employees based on their sources available, and their usergroups, and previously shared content.

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Pulls from your content hub and selects the best-fit content for each user group.

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Sends content through employees’ preferred channels like email, Slack, or Teams for maximum engagement.

As an admin, you can create unlimited flows for different user groups, customize their recurrence, and prioritize content from various sources.

Note: All content will still require editing—such as adding suggested text, tags, and images or videos—just as you're used to

Note:

1. Currently, content selection is based solely on the user’s available content sources. In the future, it will also take into account their individual tags and previously shared content for a more personalized experience.

2. Users must be assigned to the correct user groups and have the appropriate tags applied in order to receive the right content.

Curious to see AutoFlow in action before creating your first flow?

Reach out to your Customer Success Manager or email us at success@sociuu.com

Step-by-step guide - How to create a AutoFlow:

How to Create AutoFlow

Navigate to AutoFlow in the left side menu.
Here you are able to see your active, disabled, and drafted AutoFlows.
Click on the Create new Flow button.

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After clicking on Create New Flow, you need to give the flow an internal name and select the distribution channel from which you would like the flow to send out.
Afterwards click on Create AutoFlow.

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Now, you are in the first step, which is Content Selection.

Next, click on the Add Content Source button to connect content to the flow.

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Add Content Source

Here, you select the source you wish the content to be selected from.

Note: The source labeled Native includes all published native content. To ensure the right users receive the right content, it's important to tag your native posts accurately.

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After selecting your content source, you'll need to configure the settings for the content coming from that source. The first one is the Content Filter:

Published Count = is the amount of content coming from the selected source you would like included in every send-out.

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Published Within = lets you define how recent the content should be. You can specify a time frame in hours, days, weeks, or months. For example, setting it to 2 weeks means the flow will only include content published the last two weeks, excluding anything older.

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​The skip content without message text checkbox, excludes all content without a suggested text added to it.

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You can also use the filter to include all types of content, or narrow it down to only those with images, videos, and other specific media formats.

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Next, you'll define how the flow should select content, either randomly or based on each content's published or created date.

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Lastly, for the content selection setting, you need to tell the flow what to do when a user has shared a content before.

  • Exclude content the user has already shared: This means the send-out will exclude any content the individual user has already shared before.

  • Include content the user has received, but hasn't shared yet: This will include content the user has previously received but hasn’t shared yet.

  • Include all content, even if the user has already shared: The flow will include all available content for the user, even if they have shared it before.

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By clicking the Employees tab, you can view all users included in the flow. Once you're satisfied with the settings for this source, simply click Add Source to continue.

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If you’d like to add more than one source to your flow, simply repeat the steps above. In the example below, I’ve added two additional sources to my flow.

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Content Selection

After you have added all the content sources to your flow, you need to determine the maximum content in message per employee - so, how many pieces of content is the maximum a send-out should be allowed to include, in my example, I have said 5.

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Afterwards, you need to set a preferable no. of content per source. Meaning that in the email maximum of 5 pieces of content in total, there should be 2 from LinkedIn, 2 Native, and 1 from my Webpage Blog.

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Now you have to set the selection base for your flow.

  • Random select eligible content = the flow will randomly select the amount of maximum content from the added sources.

  • Preferable content selection = the flow will use the preferable no. of content set for each source, for example it will take 2 from LinkedIn, 2 Native, and 1 from my Webpage Blog.

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Order Content in Message:
Arrange the order in which the content is shown in the send-outs. You can either have it set to random, or by published date, created date, or updated date.

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  • Published date: is when the piece of content has been published on the source, such as LinkedIn or an article from your website.

  • Created date: is when the piece of content has been created within Sociuu, such as the native content.

  • Updated date: is when you, as an admin, have "managed" and clicked on "save" for a particular piece of content.

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Message:

Here you can write whatever message you'd like the email send outs to include in the beginning of the email, and in the end.
The AutoFlow Content Block is just to illustrate for you where these message boxes will be shown in the end result.

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Message

Recurrence:

Here you set how often it should repeat, and on which day of the week it should do the send-outs.
You can also set the hour of the day, and the time zone.

Recurrence

Note: The content selection will start 24 hours before sending time.

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Notification:

Here, you can enable notifications for your flow, allowing you as an admin to receive two notification emails.
First email is sent when the content selection begins, which is 24 hours before the send time.
Second email when all the messages has been generated and queued for delivery.

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By enabling notifications, you will then have to select which admin(s) should receive these notification emails.

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Notification
Need more information?
Please reach out to our support team on
success@sociuu.com

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